Marketing
WHY A DIGITAL MARKETING STRATEGY MATTERS
These days, you cannot have a successful business without a strong online presence. A digital marketing strategy gives you direction and focus. Without a strategy it’s hard to know what you need to do online to achieve your business goals, and to measure how successful you are. We will provide a custom made framework that lists all the key digital marketing activities needed for your business to enhance your online presence and sales.
We use the See-Think-Do-Care model as a guideline. This is a marketing framework in which your target group is central to various phases of the online marketing funnel. For each step we define the target group, the customer goal, the marketing goal, the message, the types of content, and the channels with the most effect. We adapt the STCD model to your business so that it seamlessly connects to the path that your customer follows in his or her (purchasing) process. This creates a strategic framework that fits your market.
Search Engine Optimization (SEO)
Through careful keyword research and white hat SEO practices, we can help you achieve higher organic rankings and increased visibility in search results. Our internet marketing company performs extensive keyword research, conducts on-page and off-page optimization and tracks your results with Google Search Console.
Social Media Marketing
Ready to expand and market to your audiences on social media? We build social media campaigns to help your business grow and engage your followers. Our digital marketing agency identifies your goals, performs competitor benchmarking and evaluates your customers' online behavior.
eCommerce Marketing
The eCommerce industry generates 23 percent YoY in revenue. Take advantage of a whole range of opportunities in the eCommerce business to promote your products and offer round the clock convenience to your customers. Our internet marketing company provides eCommerce SEO and eCommerce PPC solutions to drive top-of-funnel traffic to your website.
